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Ecommerce SEO Australia · Sydney · Melbourne · Brisbane

Ecommerce SEO agency for Australian Shopify brands

Prism3 is a founder-led ecommerce SEO agency for Shopify brands across Australia. We start with a written diagnosis of your store, fix the pages that carry the most revenue first, and report in plain numbers from your own Shopify, Google Analytics and Search Console data. There's no account-manager layer.

Store sales +69% alongside 90 days of our work · a premium Australian skincare brand, July to September 2026 (Shopify Analytics)

Month to month. No ranking guarantees. Founder-led.

Ecommerce SEO services for Shopify stores

These are the SEO services for ecommerce websites behind our packages. The package you choose sets how much of it we do each month.

Collection and category pages

These are where most buying searches land, like "reef safe sunscreen" or "vitamin c serum". We rewrite titles, introductions, buyer questions and internal links so each collection page answers one search clearly and earns its place on page one.

Category pages are your highest-leverage SEO asset

Product pages

Titles, descriptions and questions written the way Australian buyers search and ask, with the details that help them choose: ingredients or materials, sizing, delivery times and returns.

Technical SEO

Broken links, redirects, duplicate and thin pages, faceted navigation, out-of-stock products and site speed. For Shopify stores, that includes the platform's own quirks, which our Shopify SEO services page covers in detail.

Structured data

Product, Offer, Review and FAQ markup done correctly, so Google and AI assistants read your prices, stock and ratings instead of guessing.

Content that ranks and gets quoted

Buying guides, comparisons and answers to the questions Australian buyers ask Google and AI assistants. Every piece links to the collection and product pages that sell.

Ecommerce marketing SEO that connects to your other channels

SEO doesn't work in isolation. We look at how organic search fits with your paid ads, email and marketplaces, so ecommerce SEO marketing services support the rest of your growth instead of competing with it. We don't run your ads or email.

How we work

  1. Diagnose. A written diagnosis of your store: what is wrong, what it costs you, and what to fix first. This is our ecommerce SEO audit: collection and product pages, technical health, structured data and how AI assistants describe you today.

  2. Fix. The fixes, in order of revenue impact, with a quick win inside 14 days where the data allows one.

  3. Measure. Each month we compare Search Console, Shopify and Google Analytics numbers with the baseline we set on day one. Ranking changes on competitive terms usually take 60 to 90 days to show.

Founder-led strategy and execution: you deal directly with the founder, who sets the strategy, leads the work and is your main point of contact. Talha has four years of growth marketing experience across different industries and now focuses on DTC brands. Think of Prism3 as the ecommerce SEO consultant or ecommerce SEO expert you'd otherwise hire in-house, with an agency's tools and reporting behind it.

Built for Australian stores

We check how your store appears in Google Australia, not only in a global tool, and which AI assistants name you when an Australian buyer asks. We write in Australian English and cover Australian business hours for calls. We work with Shopify brands across Australia, including Melbourne, Sydney and Brisbane, remotely and in Australian business hours.

What's different about ecommerce SEO in Australia

  • Australian search terms. Buyers search "colour", "jewellery" and "moisturiser", and say "doona", "thongs" and "esky". Keyword research has to use Australian spelling and words, or you optimise for searches nobody here makes.
  • Google Australia results. Rankings, competitors and AI Overviews in Australia differ from the US. We track Australian results specifically.
  • GST-inclusive pricing. Prices shown to Australian consumers should include GST, consistently across your store, structured data and Google Merchant Center feed.
  • Delivery and returns. Australian shoppers want delivery times and costs before checkout, especially for regional and WA deliveries. Clear shipping information helps rankings and conversion.
  • Buy now, pay later. Afterpay and Zip are part of how many Australians shop. They belong on product pages, without slowing them down.

Ecommerce SEO agency Sydney

For ecommerce SEO in Sydney, we work remotely with brands competing with national retailers and marketplaces for category searches. As an ecommerce SEO agency for Sydney stores, we focus on the collection pages and content that independent brands can win, and we offer Shopify SEO for Sydney brands on the same packages.

Ecommerce SEO agency Melbourne

Melbourne has a busy DTC scene, especially in fashion, beauty and homewares. Ecommerce SEO in Melbourne, and Melbourne Shopify SEO in particular, starts with the category searches where a smaller brand can realistically take page one. We work with Melbourne brands remotely.

Shopify SEO Brisbane and the rest of Australia

For Brisbane, Gold Coast, Perth and Adelaide brands that ship nationally, we work remotely in Australian business hours. Ecommerce rankings are national, so your store's structure and authority matter more than your postcode.

Ecommerce SEO and AI search are one job

Buyers now ask ChatGPT and Google's AI Overviews before they click a result. We treat rankings and AI citations together, because both depend on the same pages and data. Our SEO + GEO package adds AI search visibility on top of ecommerce SEO. Read how we approach it on our AI SEO (GEO) page.

If your store gets traffic but doesn't convert, more traffic won't fix it. Our Shopify CRO service finds and fixes where shoppers leave.

What 90 days looked like for two Australian Shopify brands

Two cards, one per brand, July 2026 (baseline) to September 2026 (day 90).

A premium Australian skincare brand

Store sales: +69% over 90 days

Source: Shopify Analytics, July and September 2026.

Average order value
+17% Source: Shopify Analytics.
Rankings
“gua sha stone” #56 to #17“sodium hyaluronate” #12 to #3“l-ascorbic acid serum” (4,400 searches a month) at #1 in September Source: Prism3 keyword tracking and Semrush Australia, July to September 2026.
AI search
visibility in Australia 24 to 30 (Semrush)visitors referred by ChatGPT 10 to 23 (Google Analytics)

A premium Australian reef-safe sunscreen brand

Store sales: +87%, orders +67%

Source: Shopify Analytics, July and September 2026.

Google clicks
522 to 1.06K, about double Source: Search Console, July and September 2026.
Ranking
“sunscreen pregnant safe” #42 to #4 (July to August) Source: Prism3 keyword tracking.
AI search
mentions of the brand in Australian AI search 13 to 22 (+69%) Source: Semrush, August to September 2026.

How to engage

Ecommerce SEO packages and pricing in Australia

Two monthly ecommerce SEO packages, month to month, cancel any time. Prices in AUD and USD.

GEO is included with SEO and is not sold on its own.

AUD prices are the USD prices converted at 1 USD = 1.50 AUD and rounded to the nearest AUD $50.

Monthly (month to month, cancel any time)

Month to month

SEO

Buyer-intent search visibility for your Shopify store. No ranking guarantees.

AUD $1,300/month USD $850/month

Cancel any time


  • Technical SEO audit and fixes
  • Buyer-intent keyword strategy
  • On-page work on collection, product and blog pages
  • First signals in 60 to 90 days; compounding from month 6
  • Reporting tied to revenue, not impressions

We do not guarantee rankings. Anyone who does is selling snake oil.

Month to month

Most Popular

SEO + GEO

Search visibility plus being cited in AI answers. GEO is only sold with SEO.

AUD $1,750/month USD $1,150/month

Cancel any time


  • Everything in SEO
  • Structured data and entity setup for AI answers
  • Structural GEO signals live within 30 days
  • First AI citations usually in 60 to 90 days
  • AI-search visibility tracking across ChatGPT, Perplexity, Google AI Overviews and Gemini

We do not guarantee citations by AI assistants.

SEO in Australia commonly starts around AUD $1,500 a month and runs to $5,000 or more for larger programmes (Digital Nomads HQ, June 2026; StudioHawk, 2026 pricing guide). The price depends on catalogue size, technical debt, competition and scope (SEO alone, or SEO with AI search).

Sources: Digital Nomads HQ, How Much Does Digital Marketing Agency Cost in Australia? (11 June 2026); StudioHawk, SEO Pricing Australia 2026 (published 9 December 2025). Agency marketing pages, retrieved 22 October 2026.

Prism3 publishes its prices on this page, so you can compare before you book a call. These two packages also cover our Shopify SEO services, so the Shopify SEO cost is AUD $1,300 or AUD $1,750 a month.

Not sure which plan? The free diagnostic tells you, and it is free whether or not you hire us. Both packages include the ecommerce SEO work described above; SEO + GEO adds AI SEO on top.

BOOK FREE DIAGNOSTIC

Your Questions, Our Answers

Your
Questions
Answered .

Still have questions? Reach out to us and we'll answer within 24 hours.

01 What does an ecommerce SEO agency do? Start here

It finds which pages on your store are losing you search traffic and sales, fixes them in order of impact, and reports what changed. For Shopify that usually means collection and product pages, technical fixes, structured data and content.

02 How much does ecommerce SEO cost in Australia?

Our ecommerce SEO packages start at AUD $1,300 a month (USD $850) for SEO and AUD $1,750 a month (USD $1,150) for SEO + GEO, both month to month with no lock-in. Digital Nomads HQ's June 2026 survey of 38 Australian agencies' published prices found an average entry price of AUD $1,496 a month, and StudioHawk's 2026 pricing guide puts comprehensive programmes at $5,000 or more.

03 What does an ecommerce SEO audit include?

A written diagnosis of your store: which collection and product pages are losing search traffic and sales, technical problems, structured data, and how Google and AI assistants describe your brand today. It ends with what to fix first and what it's worth. The audit is part of every package, not charged separately.

04 What's the difference between ecommerce SEO and Shopify SEO?

Ecommerce SEO covers any online store: categories, products, technical health, content and authority. Shopify SEO applies that to Shopify's specific structure, including its URL rules, collection logic, themes and apps. Prism3 does both, with a Shopify focus.

05 Do you work with stores in Melbourne, Sydney and Brisbane?

Yes. We work with Shopify brands across Australia, remotely and in Australian business hours. Where your customers are matters more than where we are, and we check how your store appears in Google Australia.

06 How long until I see results?

Most stores see first signals in 60 to 90 days. Ranking changes on competitive terms take longer. We report what moved and what didn't.

07 Do you guarantee rankings?

No, and no honest agency can. We commit to the work, the reporting and a plain explanation of the results.

08 Do you only work with Shopify?

Shopify is our focus. If your store is on another platform, tell us and we'll say honestly whether we're the right fit.

09 Can you help us show up in ChatGPT and Google AI answers?

Yes, it's part of the same work. We can't control what an assistant says, but we can make your pages easy to quote, and we check how you appear every month. This is called AI SEO or GEO. It's included in our SEO + GEO package and isn't sold on its own.

10 Can you compete with Amazon and big retailers?

Often, yes, but not on every search. Marketplaces win many single-product searches. Independent stores win category searches, specific "best for" questions and comparisons, where a well-written category page and genuine expertise beat a generic listing.

11 How do we start?

Book the free 30-minute diagnostic. We look at your store before we recommend anything.

Founder-Grade Insights

Sharp takes. Zero fluff.

VIEW ALL INSIGHTS

Same Store. Same Product. Different Funnel.

This is what happens when you
diagnose and fix the funnel first.

Before
0.9%
CVR

Traffic coming in. Nobody converting. Ad spend bleeding.

0
AI citations

Invisible in ChatGPT, Perplexity, AI Overviews.

9x
Data error

Tracking was lying. Every decision based on fiction.

After
2.4%
CVR

+167% uplift within 14 days of the fixes going live.

5
AI citations

Cited in Google AI Overviews within Month 1.

Fixed
Clean data

GTM rebuilt. Every metric now tracks reality.

30 minutes. Share-screen through your Shopify store. Two or three conversion leaks named live — worth fixing or not, we tell you. No pitch. No email gate. No auto-drip.

BOOK FREE DIAGNOSTIC

→ Honest assessment. We'll tell you if we're not the right fit.